About Us

With it's new CityMag initiative, List Services Corporation brings big company database driven marketing to medium and small publishers. Finally, the techniques and products that in the past were simply out of reach are now available and affordable for smaller publishers. LSC has developed a suite of marketing products that will drive revenue and maximize subscriber promotion efficiencies for both print and digital efforts.

The CityMag suite includes traditional marketing services like List Management, List Brokerage and Data Processing/Merge Purge. Plus exciting new world marketing tools like the Unified Database which gets all of your data working together including Print Subs, Digital Edition Subs, Enewsletter Subs, Event Attendees and others.

Plus, LSC is an Email Service Provider. With its enterprise level platform (Silverpop), real database marketing automation is now finally affordable for medium and small magazines.

About LSC and our People

LSC is a 32 year old marketing services firm offering "Big Data" database marketing, marketing automation, intelligent media and self service publishing services to Fortune 100 retailers, publishers, healthcare and media companies. LSC also works with many distinguished non-profit, higher education learning institutions and B-to-B companies. We view client relationships and the importance of great account management as the keystones to our approach. We have made large investments in technology, R&D and a great staff of over 100 professionals eager to propose great solutions.

Mark Coleman

Mark Coleman has 12 years’ experience working in the online space, covering a variety of disciplines from web application development, content management, e-commerce, search technologies, web analytics, audience development, online advertising and email marketing.  With 20 years at magazine publisher The Taunton Press, he has a solid understanding of traditional print publishing as well as digital publishing.

He now heads the LSC Digital Marketing Services team in the development of highly strategic programs that utilize LSC’s Marketing Automation solutions helping clients grow their subscriber base through highly targeted email marketing programs.

Joe McCluskey

Joe McCluskey is the President of LSC  Since 1980. LSC has combined "Big Data" with technology to offer go-to-market strategies for client marketing and sales channels.  LSC builds data management platforms that offer database marketing, social listening and dynamic content deployment that offer campaign management and workflow solutions that increase marketing’s ROI. LSC services Fortune 100 media companies, healthcare organizations, publishers and retailers offering each insight on how the convergence of big data and technology is affecting their marketing efforts and sales channels. 

Joe has great experience in the areas of Marketing Automation, Big Data, Campaign Management, Workflow Management, eCommerce, Dynamic CMS, Database Marketing/DMP, Email Marketing/ESP, Social Marketing, Mobile, SEM, PPC, Intelligent Targeted Media (Facebook, LinkedIN, display), Self Service Publishing and Lead Generation/Nurturing .

Alan Centofante

Alan Centofante is the nation’s leading newsstand consultant for city and regional magazines – currently representing over 50 city and regional magazine titles all across the country.

Alan has created and nurtured relationships with the largest distribution, wholesale and retail companies, allowing him to advocate for his clients the highest levels.